I heard that audience testing didnt go well and they only released Borat in certain cinemas in the states. Looks like he showed them… nice!
The movie topped the weekend box office with record-setting ticket sales of $26.4 million in the U.S. and Canada at only 837 theaters, according to estimates Sunday from 20th Century Fox.
“Borat” broke the box-office record for a movie opening at fewer than 1,000 locations. It bested Michael Moore’s documentary “Fahrenheit 9/11,” which opened at $23.9 million in 2004.
“It was like a rock concert atmosphere — pandemonium,” said “Borat” producer Jay Roach, who attended three sold-out shows in Hollywood and West L.A. on Friday night.
“During the naked wrestling scene, people were thrashing around and laughing so hard they couldn’t breathe,” he said.